Difference between revisions of "Logo"

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(links in history + proper license validated by Xavier himself)
 
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[[File:Hackuarium logo15.png|frameless|right|300px]]
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[[File:Hackuarium logo15.png|frameless|right|200px]]
  
Our '''logo''' has been designed by our dear friend and fellow member [http://uiuxdesigner.ch/ '''Xavier Diverres'''], in the early days of [[Hackuarium]]. It is available under a '''[https://creativecommons.org/licenses/by/3.0/ch/deed.en Creative Commons Attribution 3.0 Switzerland (CC BY 3.0 CH)] license.''' Please share freely but accordingly.<br>
+
Our '''logo''' has been designed by our dear friend and fellow member [http://uiuxdesigner.ch/ '''Xavier Diverres'''], in the early days of [[Hackuarium]]. It is available under a '''[https://creativecommons.org/licenses/by/3.0/ch/deed.en Creative Commons Attribution 3.0 Switzerland (CC BY 3.0 CH)] license.''' Please [https://drive.google.com/file/d/0B1jaPHOkH_42bVNLUW5tQktSQlk/view?usp=sharing  '''share freely'''] but accordingly.<br>
  
 
Not fancying himself as a graphic designer (he prefers interactions and interfaces), Xavier made a pretty good job nonetheless!<br>
 
Not fancying himself as a graphic designer (he prefers interactions and interfaces), Xavier made a pretty good job nonetheless!<br>
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==Concept==
 
==Concept==
 
We wanted a water-based animal to play with the words Hackuarium / Aquarium, the octopus was chosen because he can grabs many things, the octopus is also an animal with a distributed brain: each tentacle has an independent brain, still the octopus acts as a single organism. This represents well the spirit of our community.
 
We wanted a water-based animal to play with the words Hackuarium / Aquarium, the octopus was chosen because he can grabs many things, the octopus is also an animal with a distributed brain: each tentacle has an independent brain, still the octopus acts as a single organism. This represents well the spirit of our community.
 +
 +
==Typography==
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Base4, downloadable [http://www.dafont.com/es/basex.font here] at Dafont.
  
 
==History==
 
==History==
We first started investigating the idea of a logo and proposed it on networks at the beginning of the space:
 
  
To look at the history it happend like this:<br>
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We first started investigating the idea of a logo and proposed it on networks at the beginning of the space. Looking at the history, it seems it has happend like this:<br>
 +
 
 +
*[[User:Shalf|Shalf]] posted on [https://www.facebook.com/hackuarium/photos/a.551327624980894.1073741828.543862129060777/602903146490008/?type=3&theater our Facebook page]: "To make it serious we'll need a logo!"
 +
*Yann Pierson thought: "What did the others do? If we want to be "hackers" we'll need to reach out, reach out far and a lot! What animal could be the best? An octopus! He came up with [https://drive.google.com/file/d/0B7j153lmyn_eLVZfMHMzOW5DTkNMWnpkcEUtWUVSVmtrWXVz/edit this research] that showed the orientation for the "water based animals". Maybe a medusa?
 +
*Then he designed the big black octopus picture below but as the others correctly said: "It's way too complicated" =)<br>
 +
*Robin posted [http://www.facebook.com/hackuarium/posts/618314418282214 on Faceboook again] the collaborative work made over one [[Open Hackuarium]]
 +
*So Xavier did his magic and came with the final result! It was [http://www.facebook.com/hackuarium/posts/645853502194972 first presented to the world here again (you guessed the medium)].
 +
 
 +
Below is a full gallery of the sketches that lead to the final logo.
 +
 
 +
===Sketches===
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 +
First came the inspiration
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 +
<gallery mode="nolines">
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 +
File:Hackurium_Logo_Sketch_16.jpg|
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File:Hackurium_Logo_Sketch_21.jpg|
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File:Hackurium_Logo_Sketch_27.jpg|
 +
 
 +
</gallery>
 +
 
 +
The following sketches were recored in the process (mostly during an [[Open Hackuarium]]).
 +
 
 +
<gallery mode="nolines">
 +
 
 +
File:Hackurium_Logo_Sketch_1.jpg|
 +
File:Hackurium_Logo_Sketch_2.jpg|
 +
File:Hackurium_Logo_Sketch_3.jpg|
 +
File:Hackurium_Logo_Sketch_4.jpg|
 +
 
 +
</gallery>
 +
 
 +
<gallery mode="nolines">
 +
File:Hackurium_Logo_Sketch_8.jpg|
 +
File:Hackurium_Logo_Sketch_9.jpg|
 +
File:Hackurium_Logo_Sketch_10.jpg|
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File:Hackurium_Logo_Sketch_11.jpg|
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</gallery>
 +
<gallery mode="nolines">
 +
File:Hackurium_Logo_Sketch_12.jpg|
 +
File:Hackurium_Logo_Sketch_13.jpg|
 +
File:Hackurium_Logo_Sketch_14.jpg|
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File:Hackurium_Logo_Sketch_15.jpg|
 +
</gallery>
 +
<gallery mode="nolines">
 +
File:Hackurium_Logo_Sketch_17.jpg|
 +
File:Hackurium_Logo_Sketch_18.jpg|
 +
File:Hackurium_Logo_Sketch_19.jpg|
 +
File:Hackurium_Logo_Sketch_20.jpg|
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</gallery>
 +
 
 +
They then took shape.
 +
 
 +
<gallery mode="nolines">
 +
 
 +
File:Hackurium_Logo_Sketch_5.png|
 +
File:Hackurium_Logo_Sketch_7.png|
 +
File:Hackurium_Logo_Sketch_23.png|
 +
File:Hackurium_Logo_Sketch_24.png|
 +
 
 +
</gallery>
 +
 
 +
They get closer and closer to [https://drive.google.com/file/d/0B1jaPHOkH_42bVNLUW5tQktSQlk/view?usp=sharing  the final product(vector graphics version)].
  
[[User:Shalf|Shalf]] posted on [https://www.facebook.com/hackuarium/photos/a.551327624980894.1073741828.543862129060777/602903146490008/?type=3&theater our Facebook page]: "To make it serious we'll need a logo"
+
<gallery mode="nolines">
  
Yann Pierson thought: <br>
+
File:Hackurium_Logo_Sketch_25.png|
"What did the others do? If we want to be "hackers" we'll need to reach out, reach out far and a lot! What animal could be the best? An octopus:
+
File:Hackurium_Logo_Sketch_26.png|
and  came up with [https://drive.google.com/file/d/0B7j153lmyn_eLVZfMHMzOW5DTkNMWnpkcEUtWUVSVmtrWXVz/edit this research] that showed the orientation for the "water based animals" maybe a medusa ?
+
File:Hackurium_Logo_Sketch_29.png|
Then he designed the big black octopus picture you can find in this [https://hackpad.com/Identitybrandingcontent-IZxV3yauzbE early hackpad] but as the others correctly said: "It's way too complicated" =)<br>
+
File:Hackurium_Logo_Sketch_30.png|
 +
File:Hackurium_Logo_Sketch_31.png|
 +
File:Hackurium_Logo_Sketch_32.png|
 +
File:Hackurium_Logo_Sketch_33.png|
 +
File:Hackurium_Logo_Sketch_34.png|
  
Robin posted [http://www.facebook.com/hackuarium/posts/618314418282214 on Faceboook again] the collaborative work made over one [[Open Hackuarium]]
+
</gallery>
<br>
 
  
So Xavier did his magic and came with the final result! It was [http://www.facebook.com/hackuarium/posts/645853502194972 first presented to the world here again (you guessed the medium)].<br>
+
==Final versions==
 +
[https://drive.google.com/file/d/0B1jaPHOkH_42bVNLUW5tQktSQlk/view?usp=sharing  The final product (vector graphics version) YOU CAN DOWNLOAD THEM HERE!]<br>
 +
[http://uiuxdesigner.ch/ '''Xavier Diverres'''], in the early days of [[Hackuarium]], '''[https://creativecommons.org/licenses/by/3.0/ch/deed.en Creative Commons Attribution 3.0 Switzerland (CC BY 3.0 CH)]

Latest revision as of 07:57, 10 October 2017

Hackuarium logo15.png

Our logo has been designed by our dear friend and fellow member Xavier Diverres, in the early days of Hackuarium. It is available under a Creative Commons Attribution 3.0 Switzerland (CC BY 3.0 CH) license. Please share freely but accordingly.

Not fancying himself as a graphic designer (he prefers interactions and interfaces), Xavier made a pretty good job nonetheless!
(.eps and .zip versions are coming at some point)

Concept

We wanted a water-based animal to play with the words Hackuarium / Aquarium, the octopus was chosen because he can grabs many things, the octopus is also an animal with a distributed brain: each tentacle has an independent brain, still the octopus acts as a single organism. This represents well the spirit of our community.

Typography

Base4, downloadable here at Dafont.

History

We first started investigating the idea of a logo and proposed it on networks at the beginning of the space. Looking at the history, it seems it has happend like this:

  • Shalf posted on our Facebook page: "To make it serious we'll need a logo!"
  • Yann Pierson thought: "What did the others do? If we want to be "hackers" we'll need to reach out, reach out far and a lot! What animal could be the best? An octopus! He came up with this research that showed the orientation for the "water based animals". Maybe a medusa?
  • Then he designed the big black octopus picture below but as the others correctly said: "It's way too complicated" =)
  • Robin posted on Faceboook again the collaborative work made over one Open Hackuarium
  • So Xavier did his magic and came with the final result! It was first presented to the world here again (you guessed the medium).

Below is a full gallery of the sketches that lead to the final logo.

Sketches

First came the inspiration

The following sketches were recored in the process (mostly during an Open Hackuarium).

They then took shape.

They get closer and closer to the final product(vector graphics version).

Final versions

The final product (vector graphics version) YOU CAN DOWNLOAD THEM HERE!
Xavier Diverres, in the early days of Hackuarium, Creative Commons Attribution 3.0 Switzerland (CC BY 3.0 CH)